The changing California landscape: Q&A with Korova founder Joe Gerlach
By John Schroyer
Oakland-based Korova is one of the most well-known edibles brands in California, and its product lines appear in roughly 700 dispensaries statewide.
Founded in 2011, the company has enjoyed solid growth the past five years, and owner Joe Gerlach has upgraded to a new manufacturing facility to meet demand.
Marijuana Business Daily caught up with Gerlach last month to get his take on how the California cannabis industry may evolve over the coming years under the state’s new MMJ regulations and emerging recreational market.
He predicted the black market will come under pressure. And he suggested the